When friends, roommates and colleagues Danielle Weisberg and Carly Zakin walked away from their jobs as NBC News producers at the tender age of 20-something, neither imagined they would soon be the architects behind one of the most celebrated startups in millennial culture: theSkimm.
By offering short, relatable news briefs that fit specifically into the routines of intelligent, busy working-class readers, theSkimm became the first news outlet to saturate a then-untouched sector of the market. Danielle and Carly discuss how they built the platform that brought them from news journalists to successful tech and media experts seemingly overnight; and share the trials and tribulations they encountered along the way—from building a business and hiring a team, to assembling a galvanized community of millions of dedicated 'Skimmbassadors,' to fundraising and finding investors.
Honored in Forbes' 2015 '30 under 30 in Media,' Adweek's 'Young Influentials' 2015 and by the Goldman Sachs Builders & Innovator Summit as one of the 100 Intriguing Entrepreneurs of 2014, theSkimm boasts an industry-crushing open rate and a growing team—and Danielle and Carly have no intention of slowing down. In the spring of 2016, they launched Skimm Ahead, a news and events app for iPhone that can integrate directly into your calendar, giving you everything you need to know to make you smarter about the future.
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